The carefully crafted products in the Elvire Collection invite a human and tactile response and Caroma briefed us to capture that essence in a 30 second TVC. We achieved it by filming a master craftsman at work, honing his skills and admiring the stylish, contemporary Elvire design. The black and white nature of the TVC, accompanied with a striking soundtrack takes the consumer on a true journey behind this unique product range.
The TVC featured on subscription TV and catch up TV with a focus on Lifestyle programs.
Watch the Elvire TVC below.
