FULL LAUNCH CAMPAIGN FOR CAROMA VOGUE COLLECTION

For two years, we have been continuously developing stand out work for Caroma. Our most recent project was to develop a full launch campaign for their new, colourful Vogue collection, targeting both consumer and industry audiences. Th new Vogue colour collection covers a vast variety of products, allowing consumers to personalise their bathrooms down to […]

For two years, we have been continuously developing stand out work for Caroma. Our most recent project was to develop a full launch campaign for their new, colourful Vogue collection, targeting both consumer and industry audiences.

Th new Vogue colour collection covers a vast variety of products, allowing consumers to personalise their bathrooms down to a fine detail. The launch includes a range of colours – chrome, matt black, gunmetal, brushed brass and brushed nickel – available in products including showers, taps and accessories.

We worked closely with the talented people at Caroma to create a full launch campaign that highlighted the creativity and colour of the Vogue collection. The campaign featured multiple touchpoints, including:

  • print, digital and out of home advertising in Australia and New Zealand
  • collection brochures
  • social media content creation
  • content series with ambassador Darren Palmer
  • inspirational bathroom 3D flatlays.

Nov 12, 2020

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